Mark Mears is the founder and Chief Growth Officer at Leaf Growth Ventures LLC, a consulting firm that helps companies focus on strategic planning and execution. Mark is also author of the new book The Purposeful Growth Revolution: 4 Ways to Grow from Leader to Legacy Builder.

In a recent Training Unleashed Podcast with host Evan Hackel, Mark talked about using the power of purpose to revitalize your company and unlock new levels of success.

Mark believes that successful businesses are purpose-driven. But his insights go deeper than that. “Companies should understand that employees or team members do not want to just be an employee ID number. They want to feel like they’re part of the process, that they’re making a difference, that they’re connected to something that’s bigger than just pulling a shift, clocking in and out and getting paid every other week. They don’t want that anymore. They have put up with it for years – we all have.”

He continues, “And so, the great repurposing has given us a pause for employers to look and say, `Let’s look at this pragmatically. We’ve all heard that our people are the most important and valuable resource on our balance sheet or, `Our people make the difference.’ But how can we make those words more than just an empty set of platitudes? We’ve got to put the meat on the bones. We’ve got to say, okay, how are our people the most important? How can we listen more deeply than we’ve listened before to really understand what and who is most important in their lives?… We’ve got to get this right. And that’s why I call it the Purposeful Growth Revolution, because not only is it circular, but there is this uprising in the people, and we must recognize that they’re mad as hell. They’re not going to take it anymore.”

Make sure you listen to the entire episode to hear more about unlocking the power of purpose in your organization.

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About Our Guests

Mark Mears is Chief Growth Officer at Leaf Growth Ventures LLC, a consulting firm that helps companies focus on strategic planning and execution. Mark is also author of the new book The Purposeful Growth Revolution: 4 Ways to Grow from Leader to Legacy Builder.

During his 30+ year career serving in a variety of executive marketing and leadership positions – spanning both agencies and brands – he has gained a unique and well-rounded perspective working for or with GROWTH brands such as PepsiCo/Pizza Hut, McDonald’s, Frito-Lay, JCPenney, NBC/Universal and The Cheesecake Factory among many others. His personal experiences, along with Best Practice observations of others he admires, led him to develop L.E.A.F. – a proven model to help maximize the full GROWTH potential of Individuals, Teams and Brands — founded upon 4 ‘revolutionary’ and purposeful processes: L.eadership, E.ngagement, A.ccountability & F.ulfillment. L.E.A.F. Growth Ventures can help achieve your stated GROWTH goals – whether you desire to grow an emerging brand, or reignite growth in a mature brand.